Hobby
Single agent in production
Free
- 1 agent · 100 builds/mo
- *.theo.app subdomain · 1 team member
- 1 month of Starter included on signup
Pricing that scales with what you ship.
Start free. Pay when an agent is shipping real work. Every plan runs the same runtime core — auto-deploy on push, signed container images, instant rollback, encrypted secrets, monorepo support. Tiers change capacity (agents, builds, retention); hardened sandboxing, canary releases and SSO arrive at higher tiers.
Pricing
Pricing scales with usage. Start free, pay as you grow.
Start free, upgrade when an agent is doing real work. Every tier uses your own AI provider keys — Theo never sees your prompt.
Starter
Early production agent
$19/mo
- 3 agents · 500 builds/mo
- Custom domains · unlimited team
- 30-day observability retention
Growth
Sustained user traffic
$79/mo
- 10 agents · 2,000 builds/mo
- 60-day observability retention
- Unlimited team
Pro
Teams · multiple agents
$249/mo
- 25 agents · 10,000 builds/mo
- 90-day observability retention
- Priority email support
No card to start·BYOK — Theo never sees your prompt·Cancel anytime
An agent is one deployed agent app — its own URL, sessions, and memory. 1 build = one deploy: each `theo deploy` you run, or each push that triggers an auto-deploy. Memory and search limits are per month — full quotas in the plan matrix.
Compare every plan
| Hobby | Starter | Growth | Pro | Enterprise | |
|---|---|---|---|---|---|
| Agents in production | 1 | 3 | 10 | 25 | Unlimited |
| Builds per month | 100 | 500 | 2,000 | 10,000 | Unlimited |
| Memory · adds per month | 500 | 5,000 | 50,000 | 100,000 | Unlimited |
| Memory · retrievals per month | 1,000 | 25,000 | 100,000 | 200,000 | Unlimited |
| Search · upload per month | 500 | 5,000 | 50,000 | 100,000 | Unlimited |
| Search · queries per month | 1,000 | 25,000 | 100,000 | 200,000 | Unlimited |
| Trace retention | 7 days | 30 days | 60 days | 90 days | Custom |
| Team members | 1 | Unlimited | Unlimited | Unlimited | Unlimited |
| Custom domains | |||||
| Signed container images | |||||
| Audit log | |||||
| Canary deploys | Auto | Auto + analysis | Full control | Full control | |
| Support | Community | Priority email | Dedicated | ||
| SLA | 99.9% target | ||||
| Self-host (commercial) | |||||
| SSO / SAML | |||||
| Dedicated infrastructure |
Pricing questions
- None. Hobby is free forever and supports one agent in production. You get a *.theo.app subdomain, 100 builds per month, and the core memory and search limits to validate your idea. New accounts also get 1 month of Starter included for trying the $19/mo tier without commitment.